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SEO

Where Your Money Goes When You Buy an SEO Campaign

Where Your Money Goes When You Buy an SEO Campaign

If you’re responsible for your business’s marketing budget, you’re likely looking at whether to include SEO services. And if you’re reading this, you’re probably trying to decide if it’s worth it to buy an SEO package.  SEO, or search engine optimization, can pay...

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A Reminder: SEO is Marketing

A Reminder: SEO is Marketing

Search Marketing has slowly but surely become one of those fundamental necessities that every small to medium-sized business has to plan into their marketing mix. Long gone are the days of relying solely on traditional forms of advertising (i.e. yellow pages and...

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How to Conduct a Competitor Analysis

One of the many keys to success for businesses relates to how you differentiate yourself from your competition. No matter what industry you’re in, every industry has competition, and finding ways to set your business apart from your competition can sometimes be...

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When SEO is not right for you

In 2017, 46.8% of the global population had access to the internet, with that number increasing year after year. According to the latest Smart Insights study, over 3.5 billion searches are made each day on Google. That’s 1.2 trillion Google searches each year!...

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