AI Website Builders: Pros & Cons
AI does more than just write content Since ChatGPT launched in 2022, people across industries have flocked to AI tools to ease their workloads. What started out as just an…
SEO Isn’t Dead, Just Evolving
AI Search is here to stay With internet users and search engines shifting to AI-based programs and algorithms for search, you may think SEO is dead. It’s true that AI…
AI for Social Media Marketing
How AI can help supercharge your social media Social media marketing often feels like a never-ending juggling act. You need to find the right balance between churning endless content, keeping…
The Impact of AI on Lead Generation
Everyone is talking about AI & Lead Generation. Let’s Dive in. As more companies across practically all industries adopt AI, it’s become a key component of digital marketing in 2025.…
AI Chatbots – How do they work?
The World of Customer Service is Soon to Change Exceptional customer service helps small businesses stand out in crowded markets, but achieving 24/7 stellar availability can be challenging with a…
AI Overviews in Google — An Introduction
Search engine optimization (SEO) success hinges on your position on Google and other search engines, but artificial intelligence (AI) is complicating the process. Instead of listing sponsored search results followed…
2025 Search Trends to Follow: How Do People Browse Websites?
Imagine a "typical" web search in 2005, 2015, or even 2020: heading straight to Google and typing simple keywords into the search bar. This produced pages of results, which users…
Answer Engine Optimization: The New SEO in 2025?
Artificial intelligence (AI) is causing massive shifts in business operations, including digital marketing. While search has been king for a while, people are gradually shifting to generative AI as a primary online search tool.
Google RankBrain – An Introduction
It’s no secret that Google’s search algorithm has evolved progressively over the years. Long gone are the days when simply using a word many times on your site would mean…
Conversational AI: How It Could Change the Web as We Know It
In the pre-Internet era, it wasn’t uncommon to approach total strangers and ask them questions to make your day easier. On vacation? Ask the hotel concierge for a book of…